Businesses can see a strong return on investment with a mobile application if the application has the following criteria: support included, push notifications, and a reason consumers to download it.  Traditional app development can lead businesses to spend tens of thousands of dollars, but one solution on the market is cost effective with support and the capacity to send push notifications built in.  The solution that we recommend is MobileDeck by Purple Deck Media.

It is so easy to get started and create an app with MobileDeck.  You brand it to your business’s specifications, add in the content you want, and click publish.  Unlike most solutions, the Purple Deck team automates the submission process for you and submits your app to both the App Store and Google Play.  At a price point of $500 to sign up and $99 per month, this is the best solution on the market.

Update Anytime

The beautiful thing about MobileDeck powered applications is that you can update the content on your app anytime.  The solution includes a content management system that automatically pushes newly added content to your app.  Additionally, the solution also sends a push notification to the customer, giving them a reason to open your app.  Research has shown that this type of engagement increases app usage by consumers by an estimated 171%.

 

Useful Metrics

One of the things that I really love about MobileDeck is the metrics it provides.  Unlike traditional forms of advertising, like Billboards for example, you can see how many people are engaging with your mobile application, the most popular content, most popular geographic regions, and more.

 

Getting Started is Easy

Getting started is very easy.  MobileDeck has a great process to help you build out your app with a detailed guide along the way.  It really makes it easy for anyone of any technical level to build out an app.  After about 20 minutes, I had my app completed to my expectations and submitted it to be published.  With a low cost of entry and an estimated 5-7 day submission time frame, there is no reason not to give it a try.

 

Below is a video series that walks you through the process and shows you the various features.

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